We've noticed a change in our relationships with our customers in the last year, and quite frankly, we like it.
Our customers are no longer just coming to us for fabric (although they are always welcome to do so), we are becoming more of a service than a vendor. People come in for advice on projects and inspiration for things to make. We are embracing this whole heartily and so want our blog to not just have a few projects but to also let you know what we're up to, to treat you as part of our Fabric8 family and to keep you informed on what's happening at your shop. We don't want to just tell you about any changes we're making, we also want you to know WHY we are making them.
Our Colchester branch of Fabric8 has had a bit of a re-arrange. Our knitting section is now downstairs to help those with reduced mobility to carry on with a past time they love. Whilst working out what changes we can make in store we decided to have a look at what improvements we needed in our virtual store as well.
We've been working very hard on our webshop but there were some things the software we were using just couldn't do. These included:
Presenting all the linings on one page and having icons to pick out the colour you need.
Easily linking to complimentary fabrics
And the biggest change for me, hooking up the website to the tills so the website will not offer fabrics that we are out of stock of.
Luckily we have a solution to all these issues with our new website system. But here's the downside, we have to take our website off line for a few days. When we go live again the website will be better than ever complete with a few added touches such as being able to post to a news section as well as highlighting new stock.
Make sure to check back this time next week when we will have a new and improved website, and I'll show you the ropes. Until then, take care.